Sans Contrasted Kido 3 is a regular weight, normal width, very high contrast, upright, tall x-height font.
Keywords: headlines, posters, branding, logos, magazine titles, futuristic, art-deco, editorial, stylized, graphic, display impact, modern elegance, graphic texture, retro-future, geometric, monoline hairlines, ink-trap feel, cutout counters, stenciled.
A stylized sans with dramatic thick–thin behavior: heavy, rounded bowls and flat terminals are paired with extremely thin hairline strokes and connectors. Many letters use horizontal cutouts through the counters (notably in A, B, E, O, and numerals like 6–9), creating a banded, almost stencil-like rhythm. Geometry leans circular and oval in C/G/O/Q with tight, engineered joins, while diagonals (V/W/X/Y) taper into sharp, needle-like strokes. Lowercase forms keep a tall, open x-height and simple construction, with occasional asymmetric details (single-storey a, looped g) and compact, vertical punctuation-like stems in i/j/l.
Best suited for headlines, titles, posters, and brand marks where the cutout counters and hairline strokes can be appreciated. It works well for contemporary editorial design, fashion/beauty identities, music/event graphics, and packaging that benefits from a sleek, high-contrast voice. For longer passages, it will perform more comfortably at larger text sizes and with generous line spacing.
The overall tone feels futuristic and fashion-forward, with a strong display sensibility. The high-contrast striping and hairline elements give it a sleek, engineered character that reads as modernist with clear Art Deco echoes. It projects confidence and drama rather than neutrality, especially in all-caps settings.
The design appears intended to reinterpret a geometric sans through high-contrast modulation and deliberate counter cutouts, producing a distinctive display texture. Its construction prioritizes graphic rhythm and standout silhouettes over conventional text readability, aiming for a premium, contemporary look with retro-modern undertones.
At smaller sizes the hairline elements and internal cutouts are likely to become the most fragile parts of the design, while the heavy bowls remain dominant; the typeface is visually consistent but intentionally unconventional in its interior shaping. Round letters carry most of the personality, and spacing appears designed to preserve crisp negative space around the cut bands.