Sans Normal Kudis 9 is a bold, normal width, low contrast, italic, normal x-height font visually similar to 'Futura Now' by Monotype, 'Futura PT' by ParaType, 'Futura SB' and 'Futura SH' by Scangraphic Digital Type Collection, and 'Gibbs' and 'Transat Text' by Typetanic Fonts (names referenced only for comparison).
Keywords: headlines, posters, branding, packaging, sportswear, energetic, friendly, sporty, contemporary, informal, forward motion, approachability, display impact, modern branding, slanted, rounded, compact, soft terminals, generous curves.
A slanted sans with rounded construction and a steady, low-contrast stroke. Curves dominate the design, with smooth bowls and open counters that keep letters clear at display sizes. The italic angle is consistent and gives the forms a forward-leaning rhythm, while terminals are clean and mostly rounded rather than sharp. Numerals match the letterforms with broad curves and simple, sturdy shapes.
Best suited for headlines, branding, and promotional design where a dynamic, contemporary voice is needed. It works well on posters, packaging, and product logos, and can also serve in short UI or editorial callouts when a friendly italic emphasis is desired.
The overall tone is lively and approachable, with a forward motion that suggests speed and confidence. Its rounded geometry keeps it friendly rather than severe, making it feel modern and upbeat.
The design appears intended to deliver an energetic italic sans for display-led typography, combining rounded, easy-to-read shapes with a confident forward slant for emphasis and momentum.
Uppercase proportions read compact and stable, while lowercase forms stay open and legible in continuous text. The slant is strong enough to be expressive without becoming decorative, helping it maintain clarity in headings and short passages.