Sans Normal Vimaj 2 is a regular weight, normal width, low contrast, italic, normal x-height font visually similar to 'Akwe Pro' by ROHH, 'Adelle Sans' by TypeTogether, and 'Adora Compressed PRO' and 'Adora Condensed PRO' by preussTYPE (names referenced only for comparison).
Keywords: ui text, branding, editorial, captions, packaging, modern, clean, dynamic, friendly, pragmatic, readable emphasis, modern utility, approachable tone, oblique, rounded, humanist, open apertures, soft terminals.
This italic sans presents rounded, gently tapered strokes with smooth curves and minimal contrast. Letterforms lean consistently to the right, with open apertures and broad, clean counters that keep the texture airy. Terminals are mostly softened rather than sharply cut, and the overall rhythm feels even and readable, with a slightly humanist skeleton visible in the curves and joins. Numerals match the same oblique, rounded construction and sit comfortably alongside the letters.
It suits interface copy, captions, and informational typography where an italic voice is needed without becoming decorative. The clean, rounded shapes also work well for contemporary branding and packaging, and it can serve as an editorial italic for pull quotes, subheads, and emphasis.
The tone is contemporary and straightforward, with a lively, forward-leaning energy typical of italic text. Its softened shapes keep it approachable rather than technical, making it feel friendly and functional at the same time.
The design appears intended as a practical italic sans that balances clarity with a softer, more personable shape language. It aims to provide emphasis and motion while maintaining an unobtrusive, modern texture in continuous reading.
The sample text shows a steady italic angle and cohesive spacing that maintains a smooth reading line. Round letters stay clear at display sizes, while the simplified detailing and open forms suggest good legibility in short-to-medium text settings.