Sans Normal Jidin 3 is a bold, wide, medium contrast, italic, normal x-height font.
Keywords: headlines, posters, branding, sportswear, packaging, dynamic, sporty, confident, contemporary, assertive, impact, motion, display, attention, oblique, rounded, brisk, punchy, solid.
This typeface is a heavy, forward-leaning sans with broad proportions and rounded, open counters. Strokes are smooth and fairly even, with a gentle modulation that keeps curves from feeling mechanical. Terminals tend to be clean and softly finished, and the overall construction favors wide bowls and generous apertures, supporting clarity at larger sizes. The oblique slant creates a consistent rightward motion across both uppercase and lowercase, with compact joins and a sturdy baseline presence.
It is well suited to short, high-impact settings such as headlines, posters, brand marks, and promotional graphics where the slanted, wide forms can project energy. It can also work for packaging and signage that benefits from bold, condensed messaging, especially when set with ample tracking or generous line spacing.
The overall tone is energetic and emphatic, with a sporty, headline-driven attitude. Its wide stance and strong weight read as confident and attention-grabbing, while the rounded forms keep it approachable rather than severe. The italic posture adds urgency and momentum, lending the text a sense of speed and action.
The design appears intended to deliver a modern, fast-moving voice: a strong, wide sans with an inherent sense of motion. Its rounded geometry and consistent slant suggest a focus on bold readability and visual punch in display contexts rather than quiet, long-form text.
Figures are similarly weighty and slanted, matching the letterforms’ rhythm and making the numerals feel integrated for display use. Spacing appears relatively tight in running text, reinforcing a dense, impactful texture when set in blocks.