Sans Normal Jidid 11 is a bold, normal width, medium contrast, italic, normal x-height font.
Keywords: headlines, posters, branding, sports, packaging, dynamic, confident, sporty, modern, energetic, momentum, impact, modernity, clarity, slanted, rounded, clean, sturdy, brisk.
A slanted, heavy sans with rounded, compact forms and a forward-leaning stance. Curves are smooth and fairly geometric, while terminals and joins stay clean and blunt, keeping the texture dense and even. Letterfit appears moderately tight with strong black shapes that hold together well in words, and the figures match the letters in weight and general rhythm for cohesive setting.
This style is well suited to short-to-medium headline settings where impact and motion are desired, such as posters, sports or activewear branding, and promotional graphics. It can also work for punchy subheads and packaging callouts, especially where a compact, high-ink texture helps text stand out at a distance.
The overall tone is assertive and kinetic, with an italic angle that suggests speed and momentum. Its sturdy, simplified shapes feel contemporary and practical rather than decorative, lending a confident, no-nonsense voice that reads as active and attention-grabbing.
The design appears intended to deliver a modern, energetic italic voice with strong presence and straightforward construction. By combining smooth, rounded geometry with a dense weight and steady slant, it aims for immediate readability and a sense of forward movement in display use.
Uppercase forms maintain a consistent slant and broad, rounded counters, while the lowercase introduces slightly more varied silhouettes that add word-shape clarity. Numerals are robust and legible, with generous curves that keep them visually consistent alongside the letters.