Slab Contrasted Wigo 5 is a very bold, very wide, high contrast, upright, normal x-height font.
Keywords: headlines, posters, packaging, branding, editorial, bold, confident, retro, friendly, impact, legibility, warmth, tradition, display strength, bracketed serifs, rounded terminals, bulbous curves, soft corners, chunky.
This typeface is built on hefty, contrasted strokes with prominent slab-like serifs that feel bracketed and softly contoured rather than sharp. The letterforms are broad and generously proportioned, with round, full bowls and smooth joins that create a dense, even color on the page. Counters are relatively open for the weight, while terminals and serifs often end in slightly rounded, wedgey shapes that add a subtle, sculpted texture. Overall spacing is steady and the rhythm is sturdy, giving the alphabet a solid, blocky silhouette with a classic slab-seriffed structure.
It suits headline and display settings where strong presence and clear structure are needed—magazine titles, promotional posters, packaging, and brand marks. The robust shapes and open counters also make it workable for short blocks of large-size editorial text, such as pull quotes or section headers.
The font projects a confident, poster-ready voice that reads as both traditional and approachable. Its heavy presence and softened details give it a warm, slightly nostalgic tone—more friendly and vernacular than formal—while still feeling authoritative enough for strong headlines.
The design appears intended to deliver maximum impact with a classic slab-serif foundation, balancing authority with friendliness through rounded details and generous proportions. It aims to be attention-grabbing and highly legible at display sizes while maintaining a cohesive, traditional typographic voice.
At text sizes the strong verticals and thick serifs create a pronounced horizontal emphasis, which can make lines feel compact and impactful. The numerals match the overall mass and curvature, maintaining the same sturdy, rounded slab character as the letters.