Slab Contrasted Wiha 3 is a very bold, very wide, high contrast, upright, normal x-height font.
Keywords: headlines, posters, branding, packaging, signage, western, poster, collegiate, retro, punchy, impact, heritage, display, authority, blocky, bracketed, ink-trap, sturdy, dramatic.
A heavy, compact slab-serif with pronounced bracketed serifs and a strong, carved feel at joins. Strokes show visible contrast: vertical stems read weightier while horizontal bars and some curves taper, creating a crisp, high-impact rhythm. Counters are relatively tight and the terminals often end in squared-off slabs, with occasional pointed or notched details that suggest ink-trap-like cut-ins. Overall spacing feels firm and deliberate, and the figures and capitals carry a sign-painting, display-first solidity.
Best suited to headlines, posters, and prominent titling where the thick slabs and contrast can read clearly. It works well for branding marks, packaging, and signage that wants a vintage or Western-tinged voice. For longer text, it performs most comfortably at larger sizes and with generous line spacing.
The tone is assertive and nostalgic, leaning toward old poster typography and Western-inspired advertising. Its chunky slabs and sharp interior cut-ins add drama and a slightly rugged, workmanlike confidence. The overall impression is bold, attention-grabbing, and made for statements rather than subtlety.
This design appears intended to deliver maximum impact through hefty slabs, strong contrast, and a sculpted, slightly notched detailing that adds texture at display sizes. It aims for a classic, heritage feel with enough sharpness to stay crisp in modern layouts.
In the sample text, the dense color and tight counters make long passages feel weighty, while large sizes retain distinctive character in the serifs and inner notches. The numerals match the letterforms in mass and contrast, supporting strong hierarchy in headlines and short lines.