Sans Normal Anniv 15 is a bold, normal width, monoline, upright, normal x-height font visually similar to 'Phi Caps' by Cas van de Goor (names referenced only for comparison).
Keywords: ui, branding, headlines, posters, signage, friendly, modern, clean, approachable, confident, legibility, versatility, modernization, approachability, rounded, soft terminals, high contrast clarity, geometric leaning, open counters.
A sturdy sans with smooth, rounded curves and mostly even stroke weight. Letterforms lean toward simple geometric construction, with generous bowls and open counters that keep the shapes clear at display and text sizes. Corners are softened rather than sharp, and terminals are clean and straightforward, giving the design a steady rhythm. The lowercase shows a single-storey “a” and “g,” with compact, practical details and consistent spacing that reads orderly in paragraphs.
Well-suited to interface typography, wayfinding, and brand systems that need a clear, approachable voice. It performs strongly in headlines and short blocks of copy where a solid, modern sans texture is desired, and it remains readable for body text at comfortable sizes.
The overall tone is friendly and contemporary, balancing bold presence with a non-aggressive softness. Its rounded shaping lends an approachable, slightly playful feel while still reading as straightforward and utilitarian.
The design appears intended as a versatile, modern sans that prioritizes clarity and friendliness. Its softened geometry and robust proportions suggest a goal of high legibility with a contemporary, approachable character for general-purpose communication.
Capitals feel broad and stable, while rounded forms like C, G, O, and Q emphasize smooth circularity. Numerals are simple and highly legible, with clear differentiation between shapes and a consistent, no-nonsense texture in running text.