Sans Normal Egmew 1 is a light, normal width, low contrast, italic, normal x-height font.
Keywords: ui, branding, editorial, packaging, posters, clean, modern, friendly, informal, lively, approachability, clarity, contemporary tone, text emphasis, versatility, rounded, humanist, open apertures, soft terminals, airy spacing.
A slanted, monolinear sans with rounded construction and gently tapered, soft terminals. Curves are smooth and circular, with open apertures and clear counters that keep the texture airy at text sizes. Uppercase forms are simple and streamlined, while the lowercase introduces a more humanist rhythm with modest ascenders/descenders and a single‑storey “g”. Numerals are straightforward and readable, matching the same light, even stroke behavior and rounded geometry.
Well-suited for interface typography, product branding, and editorial pull quotes where a clean sans is needed but a more personable voice is desired. It also works effectively for short headlines, posters, and packaging copy that benefits from a light, flowing emphasis.
The overall tone feels contemporary and approachable, combining a clean, minimalist structure with an easygoing, handwritten-adjacent slant. It reads as friendly and informal rather than corporate, adding motion and warmth without becoming decorative.
The design appears intended as a versatile italic sans that stays neutral in structure while adding warmth through rounded forms, open shapes, and a consistent forward slant, making it comfortable for both display accents and readable text settings.
The italic angle is consistent across uppercase, lowercase, and figures, producing a cohesive forward flow. Spacing appears generous with balanced sidebearings, helping maintain clarity in longer text while preserving a smooth, continuous rhythm.