Sans Superellipse Hidim 1 is a very bold, normal width, low contrast, upright, normal x-height font visually similar to 'Refinery' by Kimmy Design, 'Gemsbuck Pro' by Studio Fat Cat, 'Radley' by Variatype, and 'Winner Sans' by sportsfonts (names referenced only for comparison).
Keywords: headlines, posters, packaging, sports branding, signage, industrial, athletic, assertive, retro, utilitarian, impact, clarity, modernization, brand voice, signage strength, squared, rounded corners, compact, blocky, sturdy.
A heavy, compact sans with squared, superelliptical curves and consistently rounded corners. Strokes are monolinear and dense, with broad verticals and short joins that create a tight, punchy silhouette. Counters tend toward rounded-rectangle shapes (notably in O, D, and numerals), and terminals are predominantly flat, producing a clean, engineered feel. The lowercase is sturdy and simplified, with single-storey forms and minimal modulation, and the numerals follow the same boxy, rounded-rect geometry for strong uniformity.
Best used for headlines, short statements, logos, labels, and display typography where impact and clarity matter more than delicate detail. It fits well in sports and fitness identities, industrial or tech-flavored branding, packaging panels, wayfinding, and bold UI callouts where a compact, sturdy voice is desired.
The overall tone is bold and no-nonsense, with a sporty, industrial confidence. Its rounded-square construction reads friendly enough to avoid harshness, while still feeling mechanical and emphatic—suited to messaging that needs to land quickly and unmistakably.
The font appears designed to deliver maximum punch with a controlled, geometric structure—using rounded-square forms to balance friendliness with a strong, engineered presence. It prioritizes legibility at display sizes through simplified shapes, consistent stroke weight, and tightly managed counters.
The design emphasizes stable vertical rhythm and compact internal spaces, which helps it hold together at large sizes but can make smaller sizes feel dense. Round joins and softened corners keep the heavy weight from appearing brittle, while the squared bowls and apertures maintain a distinctly technical, sign-like character.