Sans Normal Kedug 6 is a very bold, normal width, low contrast, italic, normal x-height font visually similar to 'Elisar DT' by DTP Types, 'Aspira' by Durotype, 'Pluto Sans' by HVD Fonts, and 'Avenir Next Paneuropean' by Linotype (names referenced only for comparison).
Keywords: headlines, posters, sports branding, packaging, social ads, energetic, sporty, modern, friendly, confident, impact, momentum, branding, modernization, bold clarity, oblique, rounded, geometric, compact, punchy.
A heavy, oblique sans with rounded, geometric construction and smooth, low-contrast strokes. Curves are broadly elliptical and counters stay relatively open for the weight, while terminals are clean and softly squared rather than sharp. Uppercase forms feel compact and sturdy, and the lowercase keeps a single‑storey look in key letters with buoyant bowls and a consistent forward slant. Numerals are bold and simple, matching the letterforms with even stroke weight and clear silhouettes.
Best suited to headlines, punchy subheads, posters, and short callouts where weight and slant can create momentum. It also fits sports or fitness identities, energetic campaign graphics, and bold packaging where legibility needs to remain straightforward while still feeling dynamic.
The overall tone is assertive and high-energy, with a contemporary, athletic feel. Its strong mass and forward slant suggest motion and urgency, while the rounded geometry keeps it approachable rather than aggressive.
The design appears aimed at delivering a strong, modern sans voice with built-in motion through obliquing, combining geometric simplicity with rounded friendliness. It prioritizes impactful display readability and a confident graphic presence over quiet, long-form text neutrality.
The italic angle is pronounced enough to read as intentional branding style rather than a mild slant, and the rhythm is tight and steady in text. Shapes favor simple, iconic outlines that hold up well at large sizes, with distinctive curves in letters like a, g, and y that add character without becoming decorative.