Sans Normal Korad 12 is a regular weight, normal width, low contrast, italic, normal x-height font visually similar to 'Certa Sans' by Glen Jan and 'Leitura Two Sans' by Monotype (names referenced only for comparison).
Keywords: branding, packaging, headlines, posters, social media, friendly, informal, dynamic, retro, approachability, motion, warmth, distinctiveness, rounded, humanist, soft terminals, bouncy, quirky.
This typeface is a slanted sans with rounded construction and a lively, slightly uneven rhythm. Strokes are smooth and low-contrast with softened terminals, and curves dominate the shapes, giving counters a friendly, open feel. The overall proportions lean toward compact, sturdy letterforms rather than tall, delicate ones, and the italic angle is consistent across caps, lowercase, and figures. Joins and bowls are generously rounded, and diagonals (as in A, V, W, X, Y) read bold and stable with minimal modulation.
This font works well for branding and packaging that benefits from warmth and motion, and it’s well suited to headlines, posters, and social media graphics where a friendly italic voice stands out. It can also serve for short UI labels or callouts when you want an informal, personable tone without sacrificing clarity.
The tone is casual and approachable, with a buoyant, energetic slant that feels conversational rather than formal. Its rounded geometry and soft endings add warmth, while the steady weight keeps it confident and readable. Overall, it suggests an easygoing, slightly playful personality suited to contemporary branding with a hint of retro friendliness.
The design appears intended to provide a personable italic sans that combines clean, rounded shapes with a distinctive, energetic rhythm. It aims for clear, sturdy readability while injecting a casual, approachable character that differentiates it from more neutral italics.
The digit set appears straightforward and robust, matching the letters in weight and curvature, and the slant carries cleanly into numerals. Spacing and sidebearings look designed for even texture in words, with a gently “bouncy” baseline impression that adds character without becoming decorative.