Sans Normal Uhdum 1 is a regular weight, wide, medium contrast, upright, normal x-height font visually similar to 'Mally' by Sea Types (names referenced only for comparison).
Keywords: ui text, editorial, signage, presentations, branding, neutral, modern, clean, confident, workmanlike, legibility, versatility, clarity, modern utility, neutral branding, open apertures, rounded terminals, geometric, even rhythm, high legibility.
A clean sans with largely geometric construction and softly rounded curves. Strokes are even and steady, with smooth joins and minimal modulation, giving the letterforms a crisp, contemporary silhouette. Counters are generous and apertures stay open in key forms, supporting clarity at text sizes. Uppercase proportions feel sturdy and straightforward, while the lowercase keeps a simple, unadorned structure with a single-storey a and a clean, compact g.
This design is well suited to interface and product typography where clarity and an even rhythm are important. It also works for editorial layouts and informational materials, including headings and short-to-medium body copy, and can hold up in signage and wayfinding where open shapes aid quick reading.
The overall tone is neutral and functional, with a modern, straightforward voice. Its rounded geometry and lack of ornament keep it friendly without becoming casual, making it feel dependable and contemporary rather than expressive or quirky.
The font appears intended as a general-purpose, modern sans that prioritizes legibility and consistency across a range of sizes. Its geometry and restrained detailing suggest a goal of versatility: a neutral foundation that can support many visual identities without drawing undue attention to itself.
Spacing appears balanced with consistent sidebearings, producing an even typographic color in the sample paragraph. Numerals are clear and uncomplicated, with simple curves and stable verticals that align well with the rest of the system.