Sans Superellipse Hidus 5 is a very bold, narrow, low contrast, upright, normal x-height font visually similar to 'MVB Diazo' by MVB, 'Merchanto' by Type Juice, and 'Greeka' by Umka Type (names referenced only for comparison).
Keywords: headlines, posters, signage, branding, packaging, assertive, industrial, sporty, modern, utilitarian, space saving, strong emphasis, modern utility, branding impact, condensed, blocky, square-round, high impact, compact.
A compact, heavy sans with tight horizontal proportions and rounded-rectangle (superellipse) construction. Strokes are broadly uniform with blunt terminals and gently softened corners, giving counters a squarish, engineered feel rather than purely circular geometry. Curves and joins stay clean and sturdy, with minimal modulation and a consistent, poster-forward rhythm across letters and numerals.
Best suited to headlines, short statements, and display typography where punch and compactness are needed—posters, signage, sports and event graphics, and bold brand marks. It can also work for packaging and UI labels when space is tight and strong emphasis is desired.
The tone is forceful and practical, projecting confidence and urgency without feeling decorative. Its softened corners add a friendly edge to an otherwise hard-working, industrial voice, making it feel at home in contemporary, high-impact settings.
The design appears intended to maximize impact in a space-efficient footprint while maintaining a smooth, contemporary texture. The superelliptical rounding softens the geometry just enough to stay approachable, balancing toughness with readability in display contexts.
The condensed stance and large stroke mass create strong word shapes and clear silhouette at larger sizes, while the tight apertures and compact counters suggest it will look densest in long passages. Numerals match the same squared-round logic, supporting a cohesive typographic color in headlines and data-forward layouts.