Sans Other Admov 6 is a very bold, normal width, low contrast, upright, normal x-height font visually similar to 'Dexa Pro' by Artegra, 'Copperplate New' by Caron twice, 'EquipCondensed' by Hoftype, and 'Avenir Next Paneuropean' by Linotype (names referenced only for comparison).
Keywords: posters, headlines, packaging, kids media, merch, playful, chunky, bouncy, friendly, cartoon, high impact, friendly tone, handmade feel, quirky display, rounded, irregular, wedge-cut, compact, posterlike.
A heavy, soft-cornered sans with noticeably irregular geometry and a lively, hand-cut feel. Strokes are thick and largely uniform, but terminals often end in angled, wedge-like cuts that create a slightly chipped silhouette. Curves are broad and full (notably in O, C, S, and the bowls of b/d/p/q), while verticals and diagonals lean toward blocky, simplified construction. Spacing and letter widths vary enough to produce a rolling rhythm in words, and counters stay open despite the dense weight, supporting punchy readability at display sizes.
Best suited for short, high-impact typography such as posters, headlines, branding lockups, packaging, stickers, and merchandise. It can also work well for playful titles in kids-oriented media, casual event promos, and bold callouts where personality matters more than typographic neutrality.
The overall tone is upbeat and informal, with a mischievous, cartoonish energy. Its uneven edges and buoyant proportions read as approachable and humorous rather than strict or corporate, giving text a handmade, animated presence.
The design appears intended to deliver maximum visual impact with a friendly, hand-made character—combining a sturdy sans foundation with intentionally irregular cuts and softened corners to create a distinctive, energetic display voice.
Distinctive details include the angular notches and slanted cuts on many joins and terminals, plus a slightly wavy baseline impression when set in text due to varied glyph widths and shapes. Numerals share the same chunky, rounded massing, with simple, high-impact forms suited to attention-grabbing use.