Sans Normal Nybup 2 is a very bold, normal width, low contrast, upright, normal x-height font visually similar to 'Dexa Pro' by Artegra, 'Metsuri' by Flawlessandco, 'Averta PE' and 'Averta Standard PE' by Intelligent Design, 'Sebino Soft' by Nine Font, and 'Neue Reman Gt' and 'Neue Reman Sans' by Propertype (names referenced only for comparison).
Keywords: posters, headlines, branding, packaging, kids media, playful, friendly, punchy, retro, chunky, display impact, approachability, playful branding, retro flavor, strong silhouettes, soft corners, rounded forms, bulky, compact, bouncy.
A heavy, rounded sans with chunky strokes and softly blunted corners. Curves are generous and circular, while joins and terminals tend to be squared-off rather than sharply pointed, creating a slightly cutout, hand-shaped feel. The letterforms lean toward compact interiors and broad counters, with simplified geometry and a subtle wobble in stroke edges that keeps the rhythm lively in display sizes. Numerals match the same stout, rounded construction and read as bold, poster-like figures.
Best suited for headlines, posters, packaging, and brand marks that need a bold, approachable voice. It works especially well for short bursts of text—logos, titles, labels, and social graphics—where its chunky shapes and rounded forms can carry the composition.
The overall tone is upbeat and approachable, with a humorous, slightly retro personality. Its weight and rounded shaping give it an energetic, attention-getting presence that feels friendly rather than aggressive.
The font appears intended as a friendly, high-impact display sans that combines rounded geometry with slightly roughened, cutout-like terminals. Its construction prioritizes bold silhouettes and playful rhythm for attention-driven typography.
The design emphasizes strong silhouettes and quick recognition over delicate detail, with noticeable mass in rounded letters like O and C and sturdy verticals in letters like H and N. The mix of smooth bowls and clipped terminals produces a distinctive “soft but tough” texture that holds up well at large sizes.