Serif Other Ipso 2 is a regular weight, normal width, very high contrast, upright, normal x-height font.
Keywords: headlines, magazine, branding, packaging, posters, fashion, editorial, luxury, dramatic, refined, elegance, display drama, premium branding, editorial voice, ornamental serif, hairline serifs, ball terminals, ink traps, calligraphic, flared strokes.
A high-contrast serif with razor-thin hairlines and broad, dark main strokes, set on upright proportions and a steady, bookish rhythm. Serifs are sharp and delicate, often tapering into hairline wedges, while many terminals finish in distinctive teardrop/ball forms that add a decorative cadence. Curves are crisp and tightly drawn, with occasional pinch points that read like ink-trap or engraved detailing. The overall texture alternates between dense black stems and airy counters, producing a lively, shimmering page color in text and a sculptural presence in capitals.
Best suited to large sizes where the hairlines and distinctive terminals can remain intact—magazine headlines, pull quotes, fashion and beauty branding, premium packaging, and cultural posters. In running text it can work for short passages or high-end editorial settings where a bright, high-contrast texture is desirable.
The tone is elegant and fashion-forward, with a poised, premium feel that leans toward editorial drama. Its jeweled terminals and stark contrast suggest formality and sophistication, while the slightly whimsical teardrop finishes add personality and a hint of vintage charm.
The design appears intended to merge classical serif structure with ornamental, high-contrast detailing for a contemporary display voice. It prioritizes elegance and memorability through dramatic stroke modulation and signature teardrop terminals that make words feel crafted rather than purely functional.
Uppercase letters carry a stately, display-like authority, while the lowercase mixes classic serif structure with eye-catching terminals (notably on letters like a, g, j, and y). Numerals follow the same contrast logic, with thin joins and prominent curves that keep figures visually refined rather than utilitarian.