Sans Normal Tyrad 2 is a bold, normal width, low contrast, upright, normal x-height font visually similar to 'Alilato Arabic' by Alilato (names referenced only for comparison).
Keywords: branding, headlines, ui, signage, posters, modern, friendly, confident, clean, straightforward, clarity, versatility, modernity, approachability, geometric, rounded, sturdy, high legibility, neutral.
This typeface is a sturdy, geometric sans with generous curves and an even, low-contrast stroke. Bowls and counters tend toward near-circular shapes, while terminals are clean and mostly squared off, giving the letters a crisp, contemporary finish. Uppercase forms are wide and stable with strong verticals, and the lowercase shows clear, simple constructions with open apertures and compact joins. Figures are similarly solid and readable, with rounded forms (notably 0, 8, 9) and straightforward, linear structures (notably 1, 4, 7) that hold up well at display sizes.
Its strong presence and clean silhouettes suit brand wordmarks, headlines, and short-to-medium text in marketing or editorial layouts. The clear letterforms and robust figures also make it a practical choice for UI labels, navigation, and signage where quick recognition matters.
The overall tone feels modern and approachable, pairing a neutral, utilitarian backbone with soft, rounded geometry. It reads as confident and no-nonsense rather than decorative, making it feel dependable and broadly applicable in contemporary branding and interface contexts.
The font appears designed to deliver a contemporary, highly legible sans that feels friendly through rounded geometry while remaining pragmatic and uncluttered for everyday display and interface use.
The design keeps rhythm consistent through uniform stroke density and tidy spacing, producing a smooth text color in the sample paragraph. Key shapes like the circular O/Q and the broad, symmetrical M/W reinforce a geometric, engineered character without feeling rigid.