Sans Normal Wogol 5 is a bold, normal width, low contrast, upright, normal x-height font visually similar to 'Rabon Grotesk' by 38-lineart and 'Hanley Pro' by District 62 Studio (names referenced only for comparison).
Keywords: posters, packaging, kids, headlines, social media, playful, handmade, casual, friendly, comic, handmade feel, friendly display, casual branding, playful tone, blobby, rounded, chunky, irregular, inked.
A chunky, rounded sans with an intentionally uneven, hand-drawn construction. Strokes are heavy and fairly consistent in thickness, with softly blunted terminals and subtly wobbly contours that give each letter a cut-out/inked feel. Counters are generally open and circular to oval, and curves dominate over sharp angles, though some joins show slightly pinched or faceted transitions. Spacing and sidebearings feel relaxed, and character widths vary noticeably, reinforcing an organic rhythm in words and lines.
Best suited to display use where personality matters: posters, event promos, playful branding, packaging, and social graphics. It also works well for children’s materials, stickers, and informal signage, especially in short headlines or punchy captions where the bold, handmade texture can carry the message.
The overall tone is informal and approachable, with a crafty, doodled personality that reads as lighthearted and slightly mischievous. Its imperfect edges and bouncy rhythm suggest a human touch, making it feel conversational rather than polished or corporate.
This design appears intended to deliver an approachable, hand-rendered look with strong visual weight and a deliberately imperfect outline. The goal is likely to provide a friendly display voice that feels crafted and spontaneous while staying highly legible in larger sizes.
Capitals are broad and sturdy with simplified structures, while lowercase forms keep single-storey, rounded shapes that emphasize friendliness. Numerals match the same blobby silhouette and maintain strong presence, with shapes that prioritize character over strict uniformity. The heavy color can start to close up small interior spaces at reduced sizes, but it remains striking in short phrases and display settings.