Sans Faceted Aswa 3 is a very bold, normal width, medium contrast, upright, normal x-height font visually similar to 'AZN Unified' by AthayaDZN, 'Ultimatum MFV' by Comicraft, and 'House Sans' by TypeUnion (names referenced only for comparison).
Keywords: posters, headlines, sports branding, packaging, signage, athletic, industrial, assertive, retro, impactful, maximize impact, evoke sport, project toughness, create modularity, octagonal, chiseled, blocky, stencil-like, compact.
A heavy, all-caps–friendly display sans built from straight strokes and clipped corners, replacing curves with faceted, octagonal geometry. Terminals are abruptly cut and often angled, producing consistent planar breaks on bowls and shoulders. Counters are relatively small and rectangularized, with sturdy verticals and squared horizontals that create a tight, compact rhythm in text. Lowercase follows the same angular construction, with single-storey forms and hard joins that keep the texture dense and uniform.
Best suited to display sizes where its angular facets and dense weight can carry across distance—posters, event headlines, team or athletic branding, and bold packaging panels. It can also work for signage and labels where a tough, condensed texture is desirable, but its heavy color and tight counters make it less appropriate for long-form reading.
The overall tone is forceful and utilitarian, with a sporty, varsity-adjacent punch and an industrial, machined edge. Its faceted construction reads as tough and no-nonsense, lending a confident, attention-grabbing voice to short messages.
The design appears intended to translate a classic block-letter presence into a faceted, cut-corner construction, maximizing impact while maintaining a consistent, modular rhythm across caps, lowercase, and numerals.
Many letters show chamfered inside and outside corners, giving bowls a boxed-in feel and making curves appear cut from a solid slab. Figures are similarly octagonal and robust, emphasizing legibility through mass rather than delicate detail.