Sans Superellipse Ukrag 3 is a very bold, narrow, low contrast, upright, normal x-height font visually similar to 'ATF Poster Gothic' by ATF Collection, 'FX Neofara' by Differentialtype, 'Block Capitals' by K-Type, 'Evanston Tavern' by Kimmy Design, 'Hemispheres' by Runsell Type, 'Hockeynight Sans' by XTOPH, and 'Winner Sans' by sportsfonts (names referenced only for comparison).
Keywords: headlines, posters, sports branding, packaging, signage, industrial, sporty, authoritative, compact, utilitarian, impact, space saving, durability, modernity, squared, rounded corners, condensed, blocky, geometric.
A compact, heavy sans with squared proportions and generously rounded corners, giving many letters a rounded-rectangle (superellipse) skeleton. Strokes are uniformly thick with minimal modulation, and counters tend to be small and rectangular, creating dense color on the page. Curves are simplified and tightened; bowls and shoulders often resolve into straight segments with softened corners. The numerals follow the same blocky, condensed logic, with sturdy forms designed to hold together at display sizes.
Best suited to headlines, posters, and bold brand marks where a compact, high-impact voice is needed. It also works well for signage, packaging, and product labels that benefit from sturdy, engineered letterforms. For longer passages, it will generally require larger sizes and more generous spacing to preserve clarity.
The overall tone is forceful and no-nonsense, with a compressed, punchy presence that reads as industrial and sports-oriented. Its block construction and tight spacing feel modern and functional, leaning more toward impact and signage than elegance. The rounded corners soften the aggression slightly, adding a friendly, engineered feel rather than sharp brutality.
The design appears intended to deliver maximum visual impact in a condensed footprint, using rounded-rectangle geometry to keep shapes consistent and reproducible. It prioritizes boldness, solidity, and quick recognition over delicate detail, aiming at practical display typography for modern, high-energy contexts.
Because the internal spaces are tight and the strokes are very heavy, the font’s texture becomes quite dark in paragraphs; it appears most comfortable when given extra tracking and ample line spacing. The caps have a strong, uniform silhouette suited to short words, while the lowercase maintains the same compact rhythm for dense labels and headings.