Sans Normal Irgi 2 is a very bold, normal width, low contrast, italic, normal x-height font.
Keywords: headlines, posters, logotypes, packaging, stickers, playful, retro, friendly, bold, bouncy, attention-grabbing, retro charm, friendly branding, expressive display, rounded, soft, chunky, swashy, casual.
A heavy, rounded italic with inflated, almost brush-like strokes and softly blunted terminals. Letterforms are built from compact curves and bulbous joins, creating a distinctly “pillow” silhouette with little to no visible stroke modulation. The slant is consistent, with lively, slightly springy rhythm and frequent teardrop-like counters and apertures that keep the texture open despite the mass. Proportions vary by glyph, giving the line a hand-drawn, display-oriented cadence rather than a rigid, mechanical fit.
Best suited for display typography: headlines, posters, short slogans, packaging, and bold logotypes where a warm, playful presence is desired. It can work for apparel graphics and social media titles, but longer text blocks will feel dense and are better kept to short bursts.
The tone is upbeat and approachable, leaning into a nostalgic, mid-century sign-painting and cartoon-title feel. Its exaggerated weight and rounded motion make it feel energetic and informal, with a friendly wink rather than a serious voice.
The design appears intended to deliver maximum impact with a friendly, rounded italic gesture—combining chunky weight with smooth curves to evoke retro signage and expressive, hand-made letterforms in a clean, sans-like construction.
The heaviest shapes (notably in rounded letters and numerals) create strong spots of color, so spacing and line breaks matter for readability. The italic angle and soft, swollen terminals give it a “painted” momentum that reads best at larger sizes where the interior shapes can breathe.