Sans Superellipse Sonoy 9 is a very bold, narrow, medium contrast, upright, normal x-height font visually similar to 'XXII DONT MESS WITH VIKINGS' by Doubletwo Studios, 'Kuunari Rounded' by Melvastype, 'Hornsea FC' by Studio Fat Cat, 'IRON MAN OF WAR' by The Fontry, and 'California Grotesk' by URW Type Foundry (names referenced only for comparison).
Keywords: headlines, posters, branding, packaging, sports, industrial, authoritative, condensed, retro, impactful, space-saving, maximum impact, display clarity, geometric uniformity, blocky, compact, squared-off, rounded corners, high-waisted.
A compact, heavy sans with tall proportions and a tight overall footprint. Letterforms are built from straight strokes and rounded-rectangle curves, producing squared counters and softly radiused corners rather than fully circular bowls. Strokes appear largely monoline with subtle optical modulation, and terminals are clean and blunt. Apertures tend to be narrow, with dense, vertical rhythm; the lowercase has a relatively tall feel with short extenders, and the figures follow the same sturdy, compressed construction.
Best suited to short, high-impact settings such as headlines, posters, storefront graphics, and bold brand marks where condensed width helps fit long words. It can also work well on packaging and labels that benefit from a dense, sturdy typographic presence, especially at display sizes.
The tone is forceful and utilitarian, with a classic poster-and-headline attitude. Its squared curves and tight spacing give it a machine-made, industrial confidence, while the rounded corners keep the voice approachable rather than harsh.
The design appears intended to deliver maximum impact in limited horizontal space through compact proportions, strong verticals, and rounded-rectangle geometry. It prioritizes bold, sign-like clarity and a consistent, industrial rhythm across letters and numbers.
The superelliptical construction is especially evident in rounded letters and numerals, where counters read as rounded rectangles. Narrow joins and tight inner spaces increase visual weight in smaller sizes, while at larger sizes the crisp geometry and vertical emphasis become the defining character.