Serif Other Ettu 3 is a regular weight, normal width, medium contrast, italic, normal x-height font.
Keywords: headlines, magazines, branding, posters, packaging, fashion, dramatic, editorial, refined, stylish, display impact, modern luxury, editorial flair, distinctive identity, calligraphic, sculpted, sharp, swashy, high-fashion.
A right-leaning serif with sculpted, calligraphic construction and crisp, tapering terminals. Strokes show a consistent diagonal stress with noticeable contrast between thick main strokes and finer hairlines, producing sharp triangular notches and wedge-like entry/exit cuts. Serifs are present but often reduced to knife-edge flicks rather than bracketed feet, and many joins are carved to create a chiseled, faceted rhythm. Curves are tightly controlled and slightly pinched at transitions, while counters stay relatively open, helping the bold-thin pattern read clearly at display sizes.
Best suited to display typography such as magazine mastheads, fashion/editorial headlines, brand marks, premium packaging, and poster titles. It will be most effective where large sizes can showcase the sharp terminals, tapered hairlines, and sculpted joins; for long text or small UI sizes, the fine cuts and steep diagonals may become visually busy.
The tone is fashion-forward and theatrical, combining elegance with a slightly aggressive edge. It suggests boutique luxury, magazine styling, and a contemporary take on classic italic refinement—more showy and charismatic than quiet or bookish.
The design appears intended to reinterpret an italic serif through a decorative, cut-in construction: pairing classic contrast and stress with razor-edged terminals and carved negative spaces to create a distinctive, modern-luxury voice for display settings.
Uppercase forms feel tall and commanding with emphatic diagonals, while lowercase includes distinctive, slightly swashy gestures in letters like a, g, y, and z. Numerals follow the same cut-and-taper logic, with stylized curves and sharp terminals that reinforce the overall high-contrast, carved look. Spacing appears intended for headlines, where the angled forms and pointed details can breathe.