Sans Normal Ohbig 10 is a bold, wide, low contrast, upright, normal x-height font visually similar to 'BR Firma' and 'BR Segma' by Brink, 'Manifestor' by Stawix, 'Carmen Sans' by StudioJASO, and 'Mozaic' by TipoType (names referenced only for comparison).
Keywords: headlines, branding, posters, signage, packaging, confident, friendly, modern, clean, straightforward, impact, clarity, modernity, approachability, geometric, rounded, solid, compact, sturdy.
A heavy, geometric sans with broad proportions and smooth, round bowls. Strokes are monolinear with minimal contrast, and terminals are cleanly cut with a slight softness from the rounded construction. Counters are open and generous for the weight, keeping forms legible, while the overall rhythm stays even and blocky. Uppercase shapes read stable and rectangular, and lowercase forms lean toward single‑storey simplicity (notably the a and g), reinforcing a direct, contemporary build.
Best suited to display roles such as headlines, brand marks, posters, and short statements where its strong presence can carry the layout. The wide, geometric forms also work well for signage and packaging where quick recognition and high impact are priorities.
The tone is assertive and contemporary, with a friendly, approachable neutrality. Its rounded geometry keeps it from feeling harsh, while the dense color and wide set project confidence and clarity.
The design appears intended to deliver a bold, modern sans voice with geometric simplicity and high visibility. Its rounded construction and open counters suggest a balance between impact and approachability for contemporary graphic and digital applications.
In text, the strong weight creates a very dark typographic color, so spacing and line breaks matter to avoid a crowded feel in long passages. The numerals and caps have a consistent, no-nonsense construction that supports clear signaling in headings and interface-like contexts.