Sans Superellipse Olrem 7 is a very bold, very narrow, low contrast, upright, normal x-height font visually similar to 'ATF Alternate Gothic' by ATF Collection, 'Fairweather' by Dharma Type, 'Athletic Pro' by Mandarin, 'Parkson' by Rook Supply, and 'Cargi' by Studio Principle Type (names referenced only for comparison).
Keywords: headlines, posters, packaging, branding, signage, assertive, industrial, condensed, contemporary, utilitarian, space saving, high impact, modern utility, headline focus, monoline, rounded corners, compact, tall, sturdy.
A tall, tightly set sans with thick, mostly uniform strokes and compact proportions. Curves are built from rounded-rectangle geometry, giving bowls and counters a squarish, softened feel rather than true circles. Terminals are largely blunt with subtly rounded corners, and the overall rhythm is vertical and even, with relatively small apertures and dense internal spaces that reinforce a strong, blocky silhouette.
Best suited to display sizes where its dense counters and compressed width can translate into high-impact headlines. It works well for packaging, bold brand wordmarks, event posters, and attention-forward signage where a strong vertical presence and compact footprint are desirable.
The tone is bold and commanding, with a pragmatic, no-nonsense character. Its condensed stance and squared-round shaping evoke industrial labeling and modern display typography, reading as direct, tough, and contemporary rather than playful or elegant.
The design appears intended to deliver maximum impact in minimal horizontal space, using rounded-rectangle construction to stay modern and sturdy. The consistent stroke weight and compact apertures suggest a focus on clarity and punch for branding and short-form display copy.
The glyphs maintain a consistent, engineered construction across cases, with uppercase forms feeling especially poster-ready. Lowercase shapes keep the same compact, squared-round logic, and numerals match the heavy, vertical emphasis for cohesive set-wide texture.