Sans Normal Vigot 3 is a regular weight, normal width, low contrast, italic, normal x-height font visually similar to 'FF Mark' and 'FF Mark Paneuropean' by FontFont, 'Noah' by Fontfabric, 'Malva' by Harbor Type, 'Clear Sans Screen' and 'Clear Sans Text' by Positype, and 'Infoma' by Stawix (names referenced only for comparison).
Keywords: ui labels, branding, editorial, marketing, posters, clean, modern, friendly, dynamic, neutral, readability, modernity, approachability, motion, slanted, rounded, open apertures, humanist, soft corners.
A slanted sans with smooth, rounded geometry and largely monolinear strokes. Letterforms are built from open curves and generous counters, with softly tapered joins that keep shapes crisp without feeling sharp. Proportions are balanced and readable, with clear differentiation between similar forms and a steady rhythm in text. Numerals follow the same rounded, slightly forward-leaning construction and remain sturdy at display sizes.
Works well for interface labeling, product branding, and marketing where a clean but lively italic voice is needed. It also suits editorial pull quotes, headers, and short-to-medium passages that benefit from a contemporary, readable sans with added motion.
The overall tone is contemporary and approachable, combining an efficient, utilitarian structure with an energetic forward slant. It reads as friendly and fluent rather than technical, making it feel suitable for brands that want a modern voice without looking severe.
Likely intended as a versatile italic companion for modern sans typography—prioritizing clarity, smoothness, and a confident forward rhythm for both headlines and supporting text.
The design keeps terminals and curves consistent across capitals, lowercase, and figures, which helps paragraphs feel even and cohesive. The slant is pronounced enough to signal motion, yet controlled enough to maintain clarity in longer lines of text.