Sans Normal Omgew 6 is a bold, normal width, low contrast, upright, normal x-height font visually similar to 'Clear Sans Screen' and 'Clear Sans Text' by Positype and 'NuOrder' by The Northern Block (names referenced only for comparison).
Keywords: headlines, posters, branding, packaging, signage, friendly, playful, confident, approachable, contemporary, high visibility, approachability, modern branding, display emphasis, friendly tone, rounded, soft terminals, chunky, compact, high impact.
A heavy, rounded sans with soft, subtly tapered terminals and a gentle, slightly organic curve throughout. Counters are open and roomy for the weight, while joins and shoulders stay smooth rather than angular, giving letters a cushioned silhouette. Proportions read broadly standard, with sturdy verticals, wide bowls, and a single‑storey “a” and “g” that reinforce an informal, modern construction. Numerals are similarly weighty and rounded, with clear differentiation and a consistent, even rhythm in text.
Best used for headlines and short text where a friendly, impactful voice is needed—such as posters, brand marks, packaging, signage, and social graphics. It can also work for subheads and callouts in UI or editorial layouts when a warm, bold accent is desired.
The overall tone is warm and approachable, with a cheerful, slightly quirky personality that feels modern rather than retro. Its softness and heft make it feel confident and friendly, well-suited to upbeat messaging and attention-forward typographic moments.
The letterforms appear designed to deliver high visibility with a personable character: a strong, rounded structure that stays legible at a glance while projecting an upbeat, approachable brand tone.
The design maintains strong consistency between uppercase and lowercase, with round forms (C/O/Q) and broad bowls (B/P/R) setting the visual theme. Curved strokes and softened corners help the type avoid a harsh, industrial feel despite its substantial weight.