Sans Normal Jedil 2 is a bold, very wide, low contrast, italic, tall x-height font visually similar to 'Dean Gothic' and 'Fusion Collection' by Blaze Type, 'Premis' by Fenotype, 'Otoiwo Grotesk' by Pepper Type, and 'Ordina' by Schriftlabor (names referenced only for comparison).
Keywords: headlines, sports branding, posters, packaging, signage, sporty, futuristic, dynamic, techy, confident, display impact, speed emphasis, modern branding, high visibility, oblique, rounded, geometric, soft corners, high impact.
A heavy, oblique sans with broad proportions and a smooth, geometric construction. Strokes are uniform and low in contrast, with rounded joins and terminals that keep the dense weight from feeling sharp. Curves are generously circular (notably in O/C/G and the bowls of b/p/q), while diagonals and arms are cut with clean, forward-leaning angles that emphasize motion. The lowercase shows a large x-height and compact ascenders/descenders, producing a strong, blocky rhythm; counters stay open enough to remain legible at display sizes. Numerals match the overall slant and width, with wide, rounded forms and sturdy horizontal elements.
Best suited to headlines and short, high-impact copy where its wide, slanted stance can project energy—such as sports branding, event posters, product packaging, and prominent signage. It can work for brief interface or promotional callouts when set with adequate tracking, but its weight and width make it less ideal for dense, small body text.
The overall tone is fast, modern, and assertive, pairing a streamlined, aerodynamic slant with friendly rounded geometry. It reads as performance-oriented and contemporary—more "active" than corporate—while still feeling clean and controlled rather than playful or decorative.
The design appears intended to deliver a bold, speed-forward voice by combining wide proportions, a consistent oblique angle, and soft geometric rounding. It prioritizes strong presence and a smooth, contemporary texture for display typography that needs to feel active and modern.
Spacing appears generous for a heavy style, helping prevent clumping in bold oblique settings. The design maintains consistent slant across uppercase, lowercase, and figures, and the rounded shapes keep the texture even across long lines of text.