Sans Normal Jemar 9 is a very bold, very wide, medium contrast, italic, tall x-height font visually similar to 'Otoiwo Grotesk' by Pepper Type and 'Makro' by Tokotype (names referenced only for comparison).
Keywords: headlines, branding, sportswear, posters, packaging, sporty, dynamic, confident, modern, punchy, impact, speed, attention, brand voice, display strength, oblique, geometric, rounded, high-impact, display.
A heavy, oblique sans with broad proportions and a compact, tall lowercase that reads dense and energetic. Forms are built from smooth, rounded curves and sturdy straight strokes, with subtly squared terminals and a consistent forward slant. Counters stay fairly open for the weight, while joins and diagonals feel engineered and clean, producing a tight, fast rhythm in both uppercase and lowercase. Numerals match the same robust, slightly extended construction for a cohesive set.
Best suited to short-to-medium display text where impact and motion are desired—headlines, campaign graphics, sports and esports branding, product marks, packaging callouts, and punchy editorial openers. It can work for brief UI or signage moments when a bold, directional voice is needed, but its mass and width will dominate at smaller sizes or in long reading blocks.
The overall tone is assertive and kinetic, suggesting speed and momentum without becoming rough or distressed. Its slanted stance and oversized presence give it a competitive, athletic flavor, while the clean geometry keeps it contemporary and controlled.
Designed to deliver a forceful, fast-leaning voice through a combination of wide stance, strong weight, and clean geometric construction. The intent appears focused on contemporary display settings where immediacy, energy, and brand presence are priorities.
At larger sizes the shapes feel solid and stable, with strong horizontal emphasis and a pronounced rightward lean that can amplify motion in headlines. The dense color and wide set make line breaks and tracking feel visually significant, especially in longer passages.