Slab Square Udnup 10 is a bold, wide, low contrast, italic, normal x-height font.
Keywords: headlines, posters, branding, sportswear, packaging, sporty, tech, industrial, retro, assertive, impact, momentum, ruggedness, modernization, oblique, blocky, square, slabbed, angled.
A heavy, forward-slanted slab-serif design with broad proportions and squared-off shaping throughout. Strokes are sturdy and mostly even in weight, with flat, chunky slabs and crisp corners that create a mechanical, engineered rhythm. Counters are relatively open for the weight, and several curves resolve into subtly squared bowls, giving round letters a structured, geometric feel. The overall texture is dense and punchy, with strong horizontal emphasis in the caps and compact, robust lowercase forms.
Best suited to display settings where momentum and weight help carry a message—headlines, posters, brand marks, packaging, and sports or tech-forward graphics. It can work for short bursts of copy such as callouts, labels, and UI marketing panels where a firm, high-impact typographic voice is needed.
The tone is energetic and forceful, combining an athletic, racing-like slant with an industrial, machined solidity. It reads as confident and purposeful, with a slightly retro-futuristic edge that feels at home in performance-oriented or technical contexts.
The design appears intended to deliver a fast, assertive display voice by pairing a pronounced forward slant with sturdy slab-like terminals and a squared, engineered construction. The goal is likely instant legibility at larger sizes with a distinctive, performance-driven personality.
Numerals and capitals carry a particularly rigid, squared construction that reinforces the utilitarian character. In text, the boldness and oblique angle create strong momentum and presence, favoring impact and emphasis over quiet neutrality.