Slab Contrasted Urla 3 is a bold, wide, medium contrast, upright, normal x-height font visually similar to 'Alkes' by Fontfabric, 'Danton' by Hoftype, and 'Carole Serif' by Schriftlabor (names referenced only for comparison).
Keywords: headlines, editorial, posters, book covers, branding, traditional, confident, scholarly, sturdy, impact, authority, readability, editorial voice, heritage feel, bracketed, beaked, ink-trap hints, compact bowls, firm terminals.
This typeface is a robust serif with pronounced slab-like, bracketed serifs and a solid, weighty color. Strokes show clear modulation, with thick verticals and comparatively lighter curves and joins, giving the forms a carved, print-oriented rhythm. Uppercase proportions are broad and steady, with rounded letters (C, G, O, Q) built from strong, slightly squared curves and crisp terminals; the lowercase keeps a readable, workmanlike structure with compact bowls and a sturdy, two-storey a and g. Numerals are heavy and stable, with open counters and clear silhouettes suited to display sizes.
It performs best in headlines, subheads, pull quotes, and other prominent editorial applications where its strong slabbed serifs and contrast can build hierarchy. It can also serve branding and packaging that want a traditional, trustworthy voice, and works well for poster-style typography at larger sizes.
The overall tone is authoritative and classic, with a distinctly editorial presence. Its strong serifs and firm contrast convey tradition and credibility, while the broad stance and heavy weight add a confident, headline-forward energy.
The design appears aimed at delivering a powerful, classic serif voice with slab-like support and noticeable modulation, prioritizing impact and readability in display and editorial settings. Its broad shapes and sturdy terminals suggest an intention to feel dependable and assertive without becoming overly ornate.
Serifs tend to flare into substantial feet with soft bracketing, creating a grounded baseline and a consistent horizontal emphasis. Curves and joins show subtle tension that keeps large text lively, and the punctuation and caps spacing read as intentionally bold and declarative rather than delicate.