Sans Normal Kibub 14 is a regular weight, normal width, low contrast, italic, normal x-height font visually similar to 'Due' and 'EQ' by Cadson Demak; 'Telder HT Pro' by Huerta Tipográfica; 'Multiple' by Latinotype; 'Acto', 'Morandi', and 'Prelo Pro' by Monotype; and 'Latinaires Pro' by Sudtipos (names referenced only for comparison).
Keywords: ui labels, headlines, branding, packaging, signage, clean, dynamic, contemporary, technical, neutral, clarity, modernity, emphasis, systematic, slanted, geometric, rounded, crisp, austere.
A slanted sans with a geometric backbone and smooth, rounded curves. Strokes stay even and firm, with clean terminals and a controlled, mechanical rhythm rather than calligraphic modulation. Counters are open and legible, and the forms balance straight segments with circular bowls, producing a tidy, engineered texture in words. Figures match the overall construction with simple, sturdy shapes and consistent proportions.
It works well for interface labels, navigation, and short-to-medium text where a clean sans is needed but a slanted stance helps call out emphasis. The steady construction also suits contemporary branding, packaging, and signage systems that benefit from a crisp, engineered look.
The overall tone feels modern and efficient, with a forward-leaning energy that reads as active and purposeful. Its restrained shapes and steady rhythm keep it neutral and professional, while the slant adds motion and emphasis without becoming expressive or decorative.
The design appears intended to deliver a practical, modern sans voice with built-in emphasis through a consistent slant. Its geometric proportions and even stroke behavior suggest a focus on clarity, uniformity, and a contemporary typographic tone.
The alphabet shows consistent geometry across rounds (C, O, G, Q) and straight-sided letters, giving text an even color. The slant is uniform across capitals, lowercase, and numerals, supporting cohesive emphasis in continuous reading and headings.