Sans Superellipse Ubmiy 1 is a very bold, narrow, low contrast, upright, normal x-height font visually similar to 'Rice' by Font Kitchen, 'Neusa Neu' by Inhouse Type, 'Chrymez Font' and 'MC Phuketo' by Maulana Creative, and 'Amsi Grotesk' by Stawix (names referenced only for comparison).
Keywords: posters, headlines, packaging, logos, stickers, playful, retro, chunky, friendly, handmade, attention grab, retro flavor, friendly impact, hand-cut feel, rounded, soft corners, bulky, compact, bouncy.
A heavy, compact sans with rounded-rectangle construction and softened corners throughout. Strokes are thick and broadly consistent, with minimal contrast and tight interior counters that stay open enough at display sizes. Curves and joins feel slightly irregular, giving the shapes a subtly hand-cut look rather than a mechanically perfect geometric finish. Terminals are blunt and rounded, and the overall rhythm is dense, producing strong, poster-like color on the page.
This face works best for display applications where bold shapes and quick recognition are priorities—posters, headlines, packaging, storefront-style graphics, stickers, and short logo wordmarks. It can also support punchy captions or callouts, but its dense weight is most effective at larger sizes with generous spacing.
The tone is upbeat and approachable, with a casual, slightly nostalgic character that suggests mid-century display lettering and hand-stamped signage. Its chunky forms feel confident and humorous, making it well suited to attention-grabbing, lighthearted messaging.
The design appears intended to deliver maximum impact with friendly, rounded forms and a slightly handmade finish. It prioritizes strong presence and personality over neutrality, aiming for a bold, approachable display voice.
In text settings the dark color and narrow proportions create a compact line with prominent vertical emphasis. The rounded superellipse-like bowls and squared-off curves keep the style consistent across letters and numerals, while the mild wobble in edges prevents it from feeling sterile.