Sans Normal Lubih 1 is a very bold, wide, low contrast, italic, normal x-height font visually similar to 'Jarvis' by Alan Smithee Studio; 'Netadyne' by Godbless Studio; 'Galvani' by Hoftype; 'Fact' by ParaType; 'Scatio' by Wahyu and Sani Co.; and 'Clinto', 'Inovasi', and 'Nova Pro' by XdCreative (names referenced only for comparison).
Keywords: headlines, posters, sports branding, packaging, promotional graphics, sporty, energetic, assertive, modern, dynamic, attention grab, motion, impact, emphasis, oblique, blocky, rounded, tight apertures, high impact.
A heavy, oblique sans with broad proportions and compact interior counters. Strokes are largely monolinear with rounded joins and terminals, giving letters a soft-edged, solid silhouette rather than sharp calligraphic contrast. The rhythm is punchy and condensed in the counters—particularly in curved letters—while overall widths stay generous, producing bold word shapes that read as dense, slanted blocks. Uppercase forms are straightforward and geometric; lowercase shows sturdy, single-storey constructions and a prominent, rounded dot on i/j.
Best suited to short, bold settings such as headlines, posters, product callouts, and branding where the oblique stance can add motion. It also works well for sporty or energetic identity systems, packaging fronts, and punchy digital banners where a dense, high-impact texture is desirable.
The slant and dense black color create a forward-leaning, high-energy tone. It feels sporty and promotional, with an assertive, contemporary voice suited to attention-grabbing messaging rather than quiet text.
The design appears intended to deliver maximum impact with a sense of speed and momentum, combining a sturdy geometric base with an oblique stance for dynamic emphasis. Tight counters and rounded shaping prioritize strong, unified word silhouettes that hold up in display sizes.
Curved letters like C, G, O, and Q appear tightly closed with small openings, emphasizing mass and impact. Numerals are similarly chunky with rounded bowls and strong diagonals, maintaining consistent texture across mixed alphanumeric settings.