Sans Superellipse Olduw 9 is a bold, very narrow, low contrast, upright, normal x-height font visually similar to 'Acumin' by Adobe and 'Bebas Neue' and 'Bebas Neue Semi Rounded' by Dharma Type (names referenced only for comparison).
Keywords: headlines, posters, packaging, labels, wayfinding, industrial, condensed, assertive, utilitarian, modern, space saving, high impact, systematic geometry, display clarity, compact, blocky, rounded corners, squared, heavy.
A compact, tightly set sans with strongly squared structure and generously rounded corners, giving many letters a rounded-rectangle (superellipse) footprint. Strokes are heavy and even, with minimal modulation and clear, closed counters in forms like B, D, O, and P. Curves tend to flatten into straighter segments, while terminals are mostly blunt and softly radiused, producing a sturdy, poster-like silhouette. The lowercase is straightforward and functional, with a single-storey a and g, simple i/j dots, and short, dense apertures that keep the texture dark and cohesive.
This font is a strong choice for headlines, subheads, posters, and packaging where space is limited but impact is needed. It can work well for labels, signage, and wayfinding systems that benefit from a condensed, high-density voice, especially at medium-to-large sizes where its rounded-rectangle details remain clear.
The overall tone is firm and no-nonsense, with a contemporary, industrial feel. Its condensed proportions and blocky geometry communicate urgency and impact, while the rounded corners keep it approachable rather than harsh. The result reads as confident and practical—well suited to bold statements and compact messaging.
The design appears intended to deliver maximum visual weight in a narrow footprint, using a consistent rounded-rectangle geometry to create a unified, contemporary voice. It prioritizes compactness and bold presence over delicate openness, aiming for reliable legibility and strong brand-like emphasis in display contexts.
Round letters are notably squarish, and diagonals (V, W, X, Y) are narrow and compact, reinforcing a tight rhythm. Numerals share the same sturdy, radiused construction and feel designed to hold up in dense settings. The punctuation shown (periods, colon, apostrophe) is simple and solid, matching the font’s heavy texture.