Sans Normal Obboh 9 is a very bold, wide, low contrast, upright, normal x-height font visually similar to 'Miura' by DSType, 'Faculty' by Device, 'Gilam' by Fontfabric, 'Bega' by Indian Type Foundry, 'Acto' by Monotype, 'Amfibia' and 'Karibu' by ROHH, and 'Kobern' by The Northern Block (names referenced only for comparison).
Keywords: headlines, posters, branding, packaging, signage, bold, confident, sporty, contemporary, friendly, impact, visibility, simplicity, modernity, display, geometric, chunky, compact, blocky, rounded.
A heavy, geometric sans with broad proportions and compact counters. Curves are built from simple, rounded shapes while terminals and joins stay clean and largely squared-off, producing a sturdy, poster-like texture. The uppercase is wide and emphatic with minimal modulation, and the lowercase maintains a straightforward, single-storey construction (notably in a and g) that keeps forms simple and dense. Numerals are similarly hefty and rounded, designed to hold their weight in large settings without delicate details.
This font is well suited to high-impact headlines, posters, display typography, and branding where strong presence is needed. It can work effectively for logos, packaging, and signage, especially at medium to large sizes where its compact counters remain clear.
The overall tone is assertive and upbeat, reading as modern and energetic rather than refined. Its thick, simplified shapes feel approachable and punchy, giving it a sporty, headline-driven character with a friendly edge.
The likely intent is a straightforward, high-impact geometric sans that delivers maximum visibility and a contemporary feel. Its simplified construction and dense color suggest a design aimed at bold messaging and durable, attention-grabbing display use.
The design prioritizes mass and clarity over open interior space, so counters in letters like e, a, s, and 8 appear tight at this weight. Diagonal-driven letters (K, V, W, X, Y) keep strong, clean angles, reinforcing a robust rhythm across words and lines.