Sans Normal Obboy 15 is a very bold, normal width, low contrast, upright, normal x-height font visually similar to 'Myriad', 'Myriad Bengali', and 'Myriad Devanagari' by Adobe and 'Adora Compact PRO' and 'Adora Condensed PRO' by preussTYPE (names referenced only for comparison).
Keywords: headlines, posters, branding, packaging, signage, bold, friendly, confident, modern, compact, impact, legibility, modernity, approachability, rounded, blocky, soft corners, high impact, sturdy.
This typeface is a heavy, geometric sans with round bowls and broadly squared outer shapes. Strokes are uniformly thick with minimal modulation, producing dense counters and a sturdy, poster-like color on the page. Curves are smooth and generous (notably in C, G, O, and S), while joins and terminals tend to resolve into blunt, slightly softened edges rather than sharp cuts. Uppercase forms are compact and stable, and the lowercase shows a straightforward, single-storey construction for a and g with wide, rounded shoulders and short, robust arms.
It performs best in headlines and short, high-contrast statements where strong typographic color is desirable. The sturdy geometry also suits branding and packaging, as well as signage and labels where a bold, friendly sans can carry across distance and varied substrates.
The overall tone is assertive and approachable: it feels contemporary and utilitarian, but with enough roundness to read as friendly rather than industrial. Its weight and compact shapes give it a confident, attention-grabbing presence suited to bold messaging.
The design appears intended as a solid, contemporary workhorse for display typography, combining geometric roundness with dense, uniform strokes to maximize visual impact while retaining an approachable, non-technical feel.
Large apertures are kept relatively tight and counters are small, which increases impact but can reduce clarity at smaller sizes. The numerals match the letterforms with similarly rounded, heavy shapes and consistent stroke thickness, creating a cohesive, display-oriented rhythm.