Sans Normal Epkaj 3 is a light, very wide, low contrast, upright, normal x-height font.
Keywords: branding, headlines, posters, ui display, packaging, modern, airy, friendly, sleek, calm, approachability, clarity, contemporary branding, display impact, clean geometry, rounded, open apertures, large counters, soft terminals, clean.
This typeface has a broad, horizontally expanded build with smooth, rounded curves and generous interior counters. Strokes stay even and restrained, creating a clean, low-drama rhythm with minimal modulation. Terminals are soft and slightly tapered rather than blunt, and curves dominate over hard corners, giving letters a streamlined, contemporary silhouette. Spacing reads open and breathable in the text sample, with clear separation between characters and a steady baseline presence.
It works best for display-oriented settings where its wide proportions and rounded geometry can read as a deliberate stylistic choice—such as branding systems, headlines, posters, and packaging. It can also suit UI or product interface moments for titles, navigation, and featured labels where a clean, friendly voice is desired.
The overall tone feels modern and approachable, with an easygoing clarity that avoids both stiffness and ornament. Its rounded geometry and open shapes suggest a friendly, tech-forward neutrality suited to calm, contemporary branding.
The design appears intended to deliver a contemporary, rounded sans voice with an expansive stance and clear, open forms. It prioritizes a smooth, approachable texture and legibility through generous counters and consistent stroke treatment.
The wide proportions and large counters help maintain legibility at larger sizes, while the softened terminals add a subtle human touch. Numerals follow the same rounded, open construction, integrating smoothly with the lowercase and uppercase in mixed settings.