Sans Normal Usbiz 13 is a regular weight, normal width, low contrast, italic, normal x-height font.
Keywords: editorial, branding, ui text, headlines, captions, modern, clean, airy, polished, emphasis, versatility, clarity, contemporary tone, editorial utility, humanist, oblique, open counters, soft curves, neutral.
A slanted, low-contrast sans with smooth, rounded construction and a restrained, contemporary finish. Curves are generous and evenly weighted, with open counters and softly tapered joins that keep the texture light and readable. The italic angle is consistent across capitals, lowercase, and figures, creating a cohesive forward rhythm; proportions lean slightly wide in round letters while narrow strokes (like i and l) stay compact, producing a subtly varied set width. Numerals follow the same oblique, rounded logic with clear shapes and balanced spacing.
This font fits editorial layouts, brand systems, and UI typography where a refined italic voice is needed for emphasis, hierarchy, or tone. It works well for headings, pull quotes, and subheads, and can also serve as a clean, legible choice for short-form text, captions, and product copy where a subtle forward motion is desirable.
The overall tone feels modern and understated, with an efficient, editorial calm rather than overt personality. Its slant adds motion and emphasis without becoming flashy, lending a confident, professional voice suitable for contemporary interfaces and branding.
The design appears intended as a versatile italic sans: contemporary, readable, and neutral enough for broad use, while relying on smooth geometry and consistent slant to provide energy and emphasis. Its open forms and controlled rhythm suggest a focus on clarity across a range of sizes and practical design contexts.
Capitals appear simplified and geometric-leaning, while the lowercase shows a mildly humanist feel in the curved terminals and open bowls. The spacing in the sample text reads even and controlled, supporting continuous reading at larger sizes while still looking crisp in short lines.