Sans Rounded Efji 10 is a bold, normal width, monoline, upright, normal x-height font visually similar to 'Ebisu', 'Hiruko', 'Hiruko Pro', 'Nanami', 'Nanami Pro', 'Nanami Rounded', and 'Nanami Rounded Pro' by HyperFluro (names referenced only for comparison).
Keywords: branding, packaging, posters, headlines, ui labels, friendly, playful, soft, modern, approachable, approachability, high legibility, soft impact, casual tone, modern simplicity, rounded, bubbly, smooth, chunky, high-contrast apertures.
A heavy, rounded sans with smooth, fully softened terminals and a largely monoline stroke. Forms are compact and sturdy with generous interior counters, producing strong black shapes without feeling cramped. Curves dominate the construction (notably in C, G, O, Q, and the lowercase bowls), while straight strokes end in pill-like caps. The lowercase shows single-storey a and g, a simple r with a short shoulder, and an open, rounded e; punctuation-like dots (i, j) are circular and prominent. Numerals are similarly soft and bold, with rounded joins and stable, highly legible silhouettes.
Well suited to branding systems that want to feel approachable, as well as packaging, posters, and social graphics that benefit from bold, rounded letterforms. It also works for UI labels, buttons, and wayfinding-style callouts where softness and high legibility are desired.
The overall tone is warm and inviting, leaning playful rather than corporate. Its rounded geometry and thick, even strokes give it a casual confidence that feels contemporary and user-friendly, with a hint of kid-friendly charm.
Likely intended as a friendly display sans that keeps strong impact while avoiding harshness. The rounded terminals and simplified, open constructions suggest a focus on approachability and clarity in modern, informal contexts.
The rhythm is consistent and calm, with wide curves and minimal sharp corners creating a cohesive, cushiony texture in text. The design favors clarity through open apertures and simple constructions, making it read well at display sizes and in short bursts of copy.