Sans Normal Atlob 2 is a regular weight, normal width, monoline, upright, tall x-height font.
Keywords: branding, headlines, ui, posters, packaging, modern, playful, techy, friendly, minimal, distinct identity, geometric clarity, modern friendliness, tech accent, geometric, rounded, open apertures, smooth curves, soft terminals.
A geometric sans with smooth, monoline construction and a distinctly rounded skeleton. Curves are built from near-circular bowls and wide arcs, while straight strokes stay clean and even, producing a crisp, consistent rhythm. Terminals are generally softened, and counters are generous, giving letters a clear, airy feel. Several forms lean into stylized geometry—single‑storey a and g, a circular O, and a distinctive diagonal-slashed e—creating a recognizable, designed display voice while remaining straightforward in overall structure.
Well suited to branding systems that want a modern, geometric voice, as well as headlines, short text blocks, and packaging where distinctive letter shapes help create memorability. Its clean monoline strokes and open forms also make it a good candidate for interface labels and contemporary editorial display settings.
The overall tone feels contemporary and friendly, with a subtle futuristic edge. Its rounded geometry and simplified joins read as approachable and clean, while the more unconventional details add a playful, tech-forward character.
The design appears intended to blend clear, geometric construction with a few signature glyph decisions to create a recognizable identity without becoming overly decorative. It aims for a modern, approachable feel that can signal contemporary design and light tech influence.
The numerals share the same geometric logic, mixing circular forms (notably 0, 8, 9) with angular, simplified strokes (1, 4, 7). Spacing appears comfortable and even in the sample text, and the letterforms maintain a steady color without noticeable modulation.