Sans Normal Ifrif 4 is a regular weight, very wide, low contrast, italic, normal x-height font.
Keywords: packaging, branding, posters, headlines, children's media, friendly, casual, playful, relaxed, approachable, friendliness, informality, approachability, liveliness, rounded, monoline, soft terminals, slanted, handwritten.
A rounded, monoline sans with a consistent rightward slant and softly blunted terminals. Letterforms favor open counters and broad, circular bowls, with smooth curves and minimal modulation. Proportions feel expansive, and the rhythm is gently irregular in a humanistic way, with a lively baseline and slightly bouncy spacing that reads as deliberately informal rather than rigidly geometric.
Best suited to short-to-medium text where an informal, welcoming voice is desired—packaging, café/retail branding, posters, social graphics, and friendly UI accents. It can work for brief paragraphs in larger sizes, but its relaxed rhythm and slant make it most effective for headlines, captions, and display copy where personality is a priority.
The overall tone is warm and personable, with a light, conversational energy. Its slanted, rounded shapes suggest an easygoing handwritten feel that comes across as playful and non-authoritarian, making text feel more friendly and less formal.
The design appears intended to provide a clean sans foundation while adding a handwritten, human touch through slant, rounded construction, and soft terminals. It aims for clarity without stiffness, balancing legibility with an approachable, playful character.
Uppercase forms remain simple and uncluttered, while lowercase shapes emphasize roundness and openness for quick recognition. Numerals follow the same casual, rounded construction, keeping stroke endings soft and maintaining an even, friendly texture across mixed text.