Sans Normal Lamoy 3 is a bold, wide, low contrast, italic, normal x-height font visually similar to 'Noir' by Mindburger Studio and 'Causten' and 'Causten Round' by Trustha (names referenced only for comparison).
Keywords: headlines, posters, branding, packaging, advertising, sporty, confident, energetic, modern, friendly, impact, momentum, approachability, clarity, modernity, rounded, soft corners, compact, punchy, display.
A heavy, forward-slanted sans with rounded, softly squared curves and low-contrast strokes. The letterforms are broadly proportioned with generous bowls and counters, producing a compact, high-impact silhouette. Terminals are clean and blunt rather than tapered, and the overall construction favors smooth circular geometry with minimal modulation. Spacing appears sturdy and even, keeping words dense and cohesive in setting.
This font is well suited to headlines, posters, short promotional copy, and brand marks where a bold, energetic voice is needed. It can work effectively on packaging and advertising, especially when set with ample line spacing to maintain clarity in dense passages. It is less ideal for long-form text at small sizes due to its heavy color and compact word shapes.
The overall tone is assertive and energetic, with a sporty, contemporary feel. Its rounded shapes keep it approachable while the strong weight and slant add momentum and confidence, making it feel geared toward attention-grabbing messaging.
The design appears intended to deliver a modern, high-impact sans voice with a sense of speed and friendliness. Its rounded geometry and blunt terminals prioritize bold readability and a cohesive, graphic texture for display-centric typography.
The figures follow the same sturdy, rounded construction as the letters, with clear, simple forms that read well at large sizes. Uppercase shapes are especially solid and geometric, while lowercase maintains a straightforward, workmanlike rhythm that emphasizes impact over delicacy.