Sans Normal Gobat 7 is a light, normal width, low contrast, italic, normal x-height font visually similar to 'Bronto' by W Type Foundry (names referenced only for comparison).
Keywords: ui text, editorial, branding, packaging, captions, modern, friendly, clean, casual, approachable, readable italic, friendly modernism, softened geometry, ui clarity, rounded, monoline, open forms, humanist, airy.
A rounded, monoline sans with a consistent rightward slant and soft terminals. Curves are built from smooth circular/elliptical strokes, giving bowls and counters an open, breathable feel. Uppercase forms are simple and geometric in construction, while the lowercase introduces a slightly more humanist rhythm with gently varied proportions and open apertures (notably in letters like c, e, s). Numerals follow the same streamlined logic, with clear, straightforward shapes and minimal detailing.
Works well for user interfaces, app and web typography, and other contexts where a clean sans with a personable slant is desirable. It also suits editorial subheads, pull quotes, and short-to-medium passages where an italic tone is needed without feeling ornate. The rounded construction can support branding and packaging that aims for an approachable, contemporary feel.
The overall tone is modern and easygoing, combining a clean, contemporary skeleton with a friendly softness from its rounded joins and terminals. The italic angle reads as energetic rather than formal, lending a conversational, editorial voice suited to light, upbeat messaging.
Designed to provide a clean italic sans that remains friendly and readable, emphasizing smooth geometry, open counters, and a steady rhythm for comfortable text setting. The softened terminals and rounded shapes appear intended to reduce harshness while keeping the overall impression contemporary.
Letterforms maintain generous internal space and smooth stroke flow, which helps the font stay legible despite its slanted posture. The rounded endings and simplified geometry reduce sharpness, keeping the texture even and calm across lines of text.