Script Hogi 10 is a bold, narrow, low contrast, italic, short x-height font.
Keywords: logos, packaging, posters, headlines, café menus, playful, retro, friendly, casual, handmade, handcrafted charm, quick readability, brand warmth, sign-inspired, rounded, brushy, bouncy, looped, soft terminals.
A lively brush-script with rounded, bulbous strokes and smooth, continuous curves. Letterforms lean forward with a steady cursive rhythm, mixing connected lowercase with more standalone, embellished capitals. Strokes stay largely monoline with gently swollen joins and soft, teardrop-like terminals, giving the shapes a plush, inked feel rather than sharp calligraphic contrast. Counters are compact and the overall spacing is tight, with many letters built from broad loops and simple, high-clarity silhouettes that hold together well in short words.
Best suited for display use such as logos, packaging labels, posters, social graphics, and menu or storefront-style headings where a warm handmade voice is desired. It performs especially well in short phrases and brand names where the connected cursive rhythm can be appreciated without crowding.
The tone is upbeat and personable, evoking mid-century sign painting and casual handwritten notes. Its friendly bounce and soft terminals feel informal and inviting, with a slightly nostalgic, crafted character.
The design appears intended to deliver a confident, brushy script that reads quickly while still feeling handcrafted. Its combination of rounded weight, forward motion, and decorative capitals suggests a focus on cheerful branding and sign-inspired display typography.
Capitals show more decorative entry/exit strokes and occasional internal curls, helping them stand out as initials. Numerals are rounded and simplified to match the script texture, and the overall texture stays consistent across the alphabet with a smooth, brushlike flow.