Slab Contrasted Tila 2 is a very bold, wide, medium contrast, upright, normal x-height font visually similar to 'FF Kievit Slab' and 'FF Milo Slab' by FontFont, 'Rooney' by Jan Fromm, and 'Modum' by The Northern Block (names referenced only for comparison).
Keywords: headlines, posters, signage, packaging, logotypes, sturdy, friendly, poster-like, rustic, retro, impact, warmth, vintage feel, signage clarity, brand presence, bracketed, rounded, soft corners, weighty, compact.
This is a heavy, slab-serif design with broad proportions and prominent, bracketed slabs that read as solid blocks rather than hairline terminals. Strokes are thick and confident with gently rounded corners and softened joins, giving the letterforms a slightly cushioned, printed feel. Counters are fairly open for the weight, and the overall rhythm is steady and even, with a subtle, noticeable modulation between main strokes and the slab serifs. Uppercase forms are wide and stable, while the lowercase keeps sturdy, upright construction with substantial shoulders and terminals that match the chunky serif language.
It performs best in headlines, posters, and short blocks of copy where a bold, steady slab-serif voice is desired. The wide, weighty forms suit packaging, storefront or event signage, and brand marks that need a confident, vintage-leaning presence.
The font conveys a dependable, approachable tone—bold and attention-getting without feeling sharp or aggressive. Its softened slabs and generous mass evoke vintage printing and workmanlike signage, creating a warm, slightly rustic personality suited to bold statements and friendly branding.
The design appears intended to deliver maximum impact with a sturdy slab-serif structure while keeping the tone friendly through rounded shaping and bracketed serifs. It prioritizes strong silhouette and consistent texture for display typography that feels traditional, workmanlike, and approachable.
The numerals follow the same chunky, bracketed slab logic and appear designed for impact at larger sizes. In text, the dense weight and wide set create strong color and presence, with clear word shapes driven by the robust serifs and large, simple forms.