Sans Normal Usgoj 11 is a regular weight, normal width, medium contrast, italic, normal x-height font.
Keywords: branding, headlines, ui labels, editorial, posters, clean, modern, lively, friendly, modern emphasis, readable italic, friendly clarity, editorial voice, oblique, humanist, open counters, soft terminals, upright stress.
A slanted sans with smooth, rounded construction and gently tapered stroke endings. Curves are open and generously drawn, with clean joins and a steady, contemporary rhythm. Uppercase forms feel straightforward and readable, while the lowercase introduces more personality through single-storey shapes (notably the a and g) and softly curved shoulders. Numerals follow the same fluid logic, with oval rounds and simple, open forms that stay clear at a glance.
Works well for branding systems, headlines, and short-to-medium text where a modern italic voice is desired. The open shapes and clear figures also make it suitable for UI labels, callouts, and editorial subheads where a clean emphasis style is needed.
The overall tone is modern and approachable, with an energetic forward lean that suggests motion and informality without becoming playful or casual to the point of novelty. It feels crisp and editorial, suited to communication that wants to sound current and human.
Designed to provide a contemporary italic sans that reads cleanly while adding humanist warmth through rounded geometry and open counters. The goal appears to be an emphasis style that stays legible and versatile, balancing crisp simplicity with a friendly, energetic slant.
The italic angle is consistent across caps, lowercase, and figures, and the spacing appears even enough for continuous reading. Rounded letters (C, O, Q, e, o) show a smooth, elliptical draw, while straighter letters (E, F, H, I, L, T) keep a clean, uncluttered presence, balancing warmth with clarity.