Sans Normal Usbal 3 is a regular weight, normal width, medium contrast, italic, normal x-height font visually similar to 'FS Siena' by Fontsmith and 'Anona' by Nova Type Foundry (names referenced only for comparison).
Keywords: ui text, editorial, branding, headlines, captions, modern, clean, lively, technical, efficient, emphasis, clarity, modernity, neutrality, oblique, crisp, geometric, slanted, open counters.
A slanted, sans italic with a clean, slightly geometric construction and smooth, continuous curves. Strokes are even and tidy with modest contrast, and terminals tend to be straightforward rather than decorative. The capitals read broad and stable with open, rounded bowls (notably in C, G, O, Q) and a clear diagonal stress from the consistent rightward slant. Lowercase forms are compact and legible, with simple single-storey shapes and open apertures; punctuation and figures follow the same restrained, workmanlike rhythm.
Well suited to interface and product typography where an italic voice is needed for emphasis, labels, or secondary navigation. It can also serve editorial pull quotes, subheads, and contemporary branding that benefits from a clean sans with motion, staying readable in short to medium passages.
The overall tone feels modern and efficient, with an energetic forward motion from the italic angle. Its geometry and uncluttered detailing give it a contemporary, utilitarian voice rather than a classic or ornamental one.
Likely designed as a functional italic companion for modern sans typography: clear, neutral letterforms with just enough slant and curvature to add pace and emphasis without sacrificing clarity.
The set maintains consistent slant and spacing, producing a smooth horizontal flow in text. Round letters are generously open, while diagonals (V, W, X, Y) are sharp and decisive, helping the style feel crisp in both display lines and continuous reading.