Sans Normal Idray 3 is a regular weight, narrow, low contrast, italic, normal x-height font.
Keywords: branding, packaging, posters, social media, headlines, friendly, casual, lively, approachable, handwritten, approachability, informality, warmth, everyday use, rounded, smooth, monoline, slanted, informal.
A slanted, monoline sans with softly rounded terminals and a smooth, continuous stroke rhythm. Letterforms lean consistently to the right and favor open curves and simplified joins, creating an easy, flowing texture. Counters are generally generous for the style, and the overall construction mixes tidy geometry with subtle, hand-drawn irregularity that keeps repeated shapes from feeling rigid.
Well suited for branding and packaging that needs an approachable, contemporary feel, as well as posters, headlines, and social media graphics where a warm, informal voice is desirable. It can also work for short to medium text in contexts like invitations, menus, and promotional copy where personality is more important than strict formality.
The font reads as relaxed and personable, with a conversational tone that feels human and lightly playful rather than strictly technical. Its steady slant and rounded finishing give it an upbeat, informal character suited to friendly messaging.
The design appears intended to deliver a friendly italicized sans impression—combining straightforward, rounded construction with a subtle hand-written looseness for contemporary, everyday communication.
Uppercase forms remain clean and legible while retaining the same softened, informal finish as the lowercase. Numerals follow the same smooth, rounded logic and sit comfortably alongside letters, reinforcing a cohesive, casual voice in mixed-content settings.